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The battle for the TV home page
There are a lot of companies that want to own the consumer’s connected TV home page. Who’s winning the battle, and is an outright winner possible? The connected TV is mainstream Over half of the U.S....
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nScreenNoise – Bringing eSports to linear TV
It used to be the biggest sports market no one had ever heard of, but now its popularity is undeniable. With more people watching the League of Legends World Finals than the World Series, it’s time to...
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Less than 8% share password outside family
Did you spend a lot of time streaming video from your favorite website over the holidays? If you did, you are not alone according to new research from IBM. Many people were streaming video from their...
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nScreenNoise –TV streaming driving force in home viewing
comScore released new data on the state of TV streaming which shows that the TV has emerged as the driving force behind home video consumption. Chapter 1: Big increase in TV streaming (0:20) comScore...
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TV devices – what’s up, down, and headed out!
The living room continues to shift toward streaming devices. The disc player is in full decline, and the DVR is poised to join it while the game console treads water. Meanwhile, smart TVs and connected...
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Connected TV drives streaming time, sports test the limits
According to new Conviva data, streaming video hours viewed increased 72% in the last year and growth is accelerating. The connected TV is a key driver of the trend while sports tests streaming’s...
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Smart TVs own penetration, streaming sticks and boxes own engagement
In the world of connected TV, deployments, connectivity status, and usage do not necessarily fall in line. For example, smart TVs are the most deployed devices and the most connected. However,...
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The real reason Netflix is introducing a games service
Rumors surfaced before the Q2 2021 earnings announcement that Netflix was entering the games market. It sparked speculation that the company would do to the video game market what it has done to TV....
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Why Netflix game service is necessary to remain relevant to the young
Netflix’s default TV status is falling fast among the young. But young people remain committed to playing games on consoles like Xbox and PlayStation. Can a game service make Netflix more relevant to...
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Other internet TV services will follow Netflix into gaming. Here’s why.
Premium TV lost some of its share of leisure time to gaming in the last year. What’s more, the young spend as much time gaming as watching TV shows and movies. Little wonder Netflix jumped into gaming,...
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